OUR SERVICES
Pay Per Click - PPC
Pay-per-click (PPC) marketing is an online marketing done through platforms like Google Ads, Facebook, and Bing. The advertiser will only pay for clicks, or when a user clicks through to your desired landing page. It’s a way of buying traffic to your website vs. earning visitors through organic methods, like SEO.
Get a custom pay-per-click audit, specific strategies and speak with a true expert about how we can increase your revenue or leads (often also while cutting costs).
WHY CHOOSE US
Why select Pinaka over other PPC Companies?
Custom Pay Per Click services that fit your unique business needs. Grow your business through the power of the internet. Most people use the web to find products, services, and businesses. Are you on the first page of the search engine results for the keywords that match your business or brand? If not, you’re missing out on valuable leads.
Pinaka Internet Marketing Agency has expertise in creating campaigns in Google Ads, Bing Ads, social media, and more. If you are looking for a fast return on investment (ROI), you will want to work with a pay per click marketing agency which has a proven track record in this space.
While Search Engine Optimization (SEO) is a great approach for long-term growth, sometimes you really need an immediate boost. Pinaka offers PPC campaign management, ensuring that the money you spend is put to work for your business.
Pinaka's PPC Services
Pinaka’s paid media services are ROI focused, which is why our company is one of the best! We offer precise tracking and funnel-based media strategies that are both transparent and effective — all of which we are able to show in our paid media reports. We do consistent A/B testing to tailor each paid campaign per client and pinpoint the best-case scenarios that will deliver the most profitable results.
Our pay-per-click team members are experts in their field. They deliver high-value traffic sculpting within Google Ads all the while focusing on precise targeting to make sure that each ad is being placed in front of our clients’ target audiences. Coincided with our traffic and targeting tactics within our paid media strategies, Pinaka has in-house content writers who create conversion-driven, custom copy to drive home results.
Our display strategies include creating custom, attention-grabbing visuals paired with high-quality placements. Our in-house designers work hand-in-hand with our pay-per-click team to make each ad unique and conversion-driven. Pinaka’s paid media values the importance of each step in the PPC process and tailors it per deliverable. Display ads are done programmatically with custom media buys.
If you’re interested in remarketing campaigns, our PPC team is probably already looking into the best campaign for your needs! Pinaka’s pay-per-click management is able to strategize and reach high-intent audiences with precise audience segmentation for gaining back or following up with new or existing users. We truly keep your brand at the forefront of it all.
Our PPC Process
Define Performance Goals and Review Historical Data
One should always decide what are their goals and then plan accordingly and execute what has been planned. Similar is the importance of reviewing the prior data, such that you get an insight into the past endeavors.
Implement Tracking
All online marketing platforms provide tools for tracking the conversion rates and all related information such that one can analyze the progress happening through the ads.
Build Keywords & Targeting
All sorts of online advertisements will require you to build search-friendly keywords and also to have the content of your campaigns such that it targets the right audience.
Develop Ad Copy & Creative
Ad copy is the key to successful online marketing. Your brand must have all creatively and convincing ads that grab more and more traffic and clicks.
Optimize Landing Pages
Landing pages play a very crucial role in your marketing strategy and that’s why it becomes so important to optimize your landing page, for greater conversion rates.
Create Bidding Strategy, Monitor, Report & Refine
Brand bidding is the practice of bidding on your own brand’s Search Engine Results Page. According to the policy of Google, it becomes necessary for you to have a bidding strategy.
